Yahoo! Marketing Solutions
Since I use Yahoo! Marketing Solutions, I got an email the other day about the minimum bids. They decided that the Google approach is better
Starting in the next several weeks, the minimum bids for a number of Sponsored Search keywords will no longer be fixed at $.10. Your new minimum bids [...]
Multi Files Text Replace
A couple of days ago I had to replace on a website with static .htm pages the old Google Analytics tracking code with the new one. And the website was not your friendly, five to ten pages website! So I looked around and found this free tool: Auto Replace. The tool searches [...]
The New Breed of Internauts
In 2008 SEO Trends (I) we looked at the market for SEO services from the firm’s perspective. Let us now turn the camera and focus on the Internet users because they are in fact the final “consumers” of the search engines optimization efforts. Understanding consumers’ behavior is critical to any marketing [...]
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Posted 13 February 2008
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Duplicate Content
This is the first blog entry from the SEO Tips and Tricks series and today we will discuss about duplicate content. Duplicate content refers to large matching blocks of content within the same website or across different websites. The search engines are trying to keep their results’ relevancy high so they don’t want duplicate [...]
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Posted 10 February 2008
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You mean uptime, right?
Nope, you read it well, it is downtime. Best downtime ever for a web hosting company! And don’t you think that all that downtime comes cheaply. Although they have a $2 plan, I recommend the hosting package number two, the Take-My-Money plan where for $20 you get 24/8 customer support, lots of [...]
The 4 essentials practices
The modern way to design sites is using “web standards”, separating content from style by using Cascading Style Sheets to dictate the appearance of the pages, rather than using “old” nested table [...]
Intro
Initially it was supposed to be just one article about the 2008 SEO trends, but as I kept organizing the ideas and finding new information it turned out to be quite a large entry so I decided to split the article in two parts:
part (I) - A Bird’s Eye View
part (II) - Visitors and Search [...]
Bigger is Better
At least that is what all that email spam we are receiving is trying to tell us, right? As a web master, maintaining large websites can mean big headaches when it comes to broken links. Web pages get renamed, moved or deleted so it is important that the website’s web master or web [...]
The Big 3
When it comes to search engines and search engine optimization, most of the people refer to the search engines as”the big 3″, because the majority of the searches are done via the big three search engines: Google, Yahoo! and MSN. Although Google is #1 with a very comfortable lead in market share (it [...]